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Image Post Production - Sniper Movie Poster: Zeroed

In this Image Post Production Project, a this movie poster to explore a cinematic visual storytelling through advanced image post-production techniques. The poster was designed for a fictional sniper movie and focused heavily on atmosphere, tension, and precision. I used high-resolution imagery, dramatic lighting effects, layered compositions, and colour grading to create a visually striking and genre-appropriate final piece. This project challenged me to refine my Photoshop skills and think critically about how visual elements convey mood and narrative.

Skills:

Image Compositing
Colour Correction & Grading
Concept Development
Lighting Effects
Poster Design

Corporate Communication - Sustainability Report: Fossil Group

This was one of the most rewarding and research-driven projects I completed during my certificate program at BCIT for GDES 2135 Corporate Communications | 2025. Centred around Fossil Group, a global fashion and lifestyle brand, this project involved creating a professional and visually engaging sustainability report highlighting the company’s environmental and social impact initiatives. The process included in-depth company research, a comprehensive mind map, and a professionally designed project brief tailored to Fossil’s brand identity and sustainability goals. This project deepened my understanding of corporate storytelling through design, especially for brands that are committed to creating a more sustainable future.

Skills:
Research and Analysis
Information Design
Brand Integration
Layout and Composition
Sustainability Communication

Strategic Design for Business - Local Business Rebrand & Promotional Campaign: Beauté Salon

Developed as part of GDES 2088 – Strategic Design for Business | 2025 at BCIT, this project involved a full rebranding and promotional campaign for a local existing business. The objective was to help the client reconnect with their target audience through a new brand identity and a strategic promotional plan. I created a refreshed visual direction—including logo, typography, and color palette—paired with marketing collateral and social media assets to support the brand’s repositioning. The campaign focused on elevating the brand’s visibility, aligning with customer values, and ultimately driving sales through cohesive, audience-driven design solutions.

Skills:
Brand Strategy & Identity Design
Target Audience Research
Marketing & Promotional Design
Strategic Thinking
Visual Storytelling

Brand Identity - Corporate Identity Guidelines - IMMERSIVE (Cineplex Rebrand)

Rebranding Cineplex as IMMERSIVE, I created an identity system that captures the energy of film, entertainment, and shared experiences. The interactive Corporate Identity Guidelines showcase my approach to storytelling through design, bringing strategy and creativity together in a unified visual system.

Skills:
Brand Research and Strategy
Identity System Design
Typography and Color Systems
Layout and Grid Development
Standards Guide Documentation

Typography - Poppins Typeface

Type specimens showcase the potential and range of a typeface or type family. They frequently push the boundaries of layout, style, and convention and are created mainly as a marketing tool.
Working on one will allow you to get intimately acquainted with the typeface and gain a detailed understanding of its capabilities—useful stuff!

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